Use Mail to: Generate Reactivate Accelerate Motivate Educate
Direct mail creates a tangible, personal connection that email and other digital strategies just can’t match.
Convert your website visitors into customers by integrating an offline component that complements your online retargeting efforts.
Postal retargeting is a revolutionary way to identify, target, and send mail to your anonymous web visitors. Unlike online retargeting, you’ll collect the mailing addresses of individuals who visit your site so you can reach them offline with our automated direct mail.
A tiny, transparent, web-tracking pixel is placed on your site, and captured data based upon campaign rules you set with CPMI.
When a device visits your site a combination of data fingerprints decides where it resides. Mail is then sent to the residential address and the data gets shared with you.
A first-class, “offer-based” postcard, letter or self-mailer is mailed within 24 hours of the site visit. There is no personalization on the mail, referencing the site visit.
From your website to their mailbox. Think how effective you’ll be as you turn your unconverted website views into an exclusive, targeted direct mail campaign.
Offline retargeting is the dream of every marketer as you’ll get valuable insights and actual site visitor data that will be used for a mailing and shared with you for additional marketing activities.